FREE Training: Arts Marketing Accelerator

Arts Marketing Acceleratora FREE Training supported by the City of Durham American Rescue Plan funds

4 Training Dates*: September 23, 30, October 7, 14, 2026*Applicants should plan to attend all four training dates6PM – 8PM VIRTUAL Trainings

Apply to join us for a four-week marketing accelerator designed specifically for artists and creative organizations who are ready to stop guessing and start building a strategy that works for them.

Applicants may participate in one of two courses offered, either this one OR Arts Business Accelerator, and both are open to Durham and Durham County independent artists and small arts nonprofits. Those who have received ARPA grant funding previously are not eligible to participate. For additional eligibility questions, please reach out to Angela Lee at Angela.Lee@durhamnc.gov

Over four weeks, we’ll dig into:

✨ Marketing FoundationsClarify your visual identity, messaging, positioning, and target audience.

📣 Building Community, Creating BuzzLearn how to show up where your audience is, tell stories that connect, and build authentic community—online and beyond.

🎯 Finding Your Marketing StrideCreate systems, strengthen your brand consistency, and build a marketing practice you can actually sustain.

📝 Crafting Your Marketing PlanPull it all together into clear objectives and an actionable plan for what comes next.

We’ll use real-world case studies, hands-on exercises, and practical tools to help you build marketing around your work, your audience, and your capacity.

Because your marketing should support your creative practice—not take it over.

Apply Here: https://www.lysandraweber.com/arts-marketing-accelerator

The program timeline is below:

• Application Deadline Sept 11, 2026
• Participant notification Sept 14, 2026 (All applicants, regardless of status, will be contacted)
• Program Start Date Sept 23, 2026

Program meeting dates:

• September 23, 6-8 pm VIRTUAL
• September 30, 6-8 pm VIRTUAL
• October 7, 6-8 pm VIRTUAL
• October 14, 6-8 pm VIRTUAL
• All meetings will be held virtually. Links and login information will be sent to all accepted applicants.

Permission to be CREATIVE

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