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Jewish Fertility Foundation

Every child deserves a healthy, supported start, but for too many families, access to basic needs like diapers and period products is out of reach.
Helping Mamas elevates the well-being and dignity of women by providing diapers, period products, and other essential baby supplies. We harness the power of community support so that all families can thrive.
Helping Mamas gathers new and gently used baby items for children from birth through age 12, including diapers, wipes, car seats, and cribs. We also collect and distribute menstrual products to support dignity for individuals experiencing period poverty. Through partnerships like the National Diaper Bank Network, we purchase high-need items in bulk to stretch every dollar and serve more families.
We collaborate with more than 180 nonprofits, hospitals, government agencies, and community organizations across Georgia and East Tennessee. Partners either place bulk orders or select specific supplies based on their clients' needs. These organizations serve families facing homelessness, domestic violence, foster care, food insecurity, addiction recovery, refugee resettlement, and more.

Diaper Day

Give

Jamie Lackey

Stephanie Ungashick

Stephanie Lowry

LaWanda Hankins

Eva Cooke

Brooke VanHorn

Kennedy Martin

Cedric Moore

Professional Growth

New drop off location in Avondale Estates. Weithaus is now accepting donated items for Helping Mamas Atlanta. If you have baby gear and supplies your family has outgrown, this is a new, easy place to bring them. Check the graphic for the short list of items they can’t take, plus drop-off days and hours. 🩷

This month, our volunteer shifts were full of people who chose to spend their time getting essentials ready for families. Thank you to @carmax, @hangernews, @kaiserpermanentetricareatlanta, @paceacademy, and @statefarm for every hour you gave. Because of you, partner agencies can walk in and find what their families need. 🩷

For the families Hope Atlanta serves, a stable home is the goal, and everyday essentials can stand in the way. Serena Marsh and Christina Lazard of @HopeAtlanta shared what diapers, hygiene products, and baby formula from Helping Mamas Atlanta mean for the neighbors in their Family Services program: less pressure on tight budgets while they work toward self-sufficiency. Hope Atlanta serves over 7,000 neighbors facing homelessness, and we are glad to stand behind the work their team does every day. 🩷

That’s a wrap on the 4th Annual Witches Ride! ✨🧙‍ Last Sunday, October 25th, more than 300 witches (aka the moms of Brookhaven 🖤) took to the streets in 60+ fully themed golf carts, tossing candy Mardi Gras–style to every little goblin and ghoul who lined the route. 🍬🎃 The creativity this year was next level. We had Dolly Partons, pirates, Tic Tacs, Toy Story, astronauts blasting off, and so much more. Every cart brought the magic! 🚀🏴‍☠️🤠 And the best part? Together they raised $12,245 for Helping Mamas! Every dollar helps get essential baby items to moms and families in our community who need them. A huge thank you to Tess Marks for leading this coven for the fourth year running, and to every witch who dressed up, decorated, drove, and donated. And thank you to the Brookhaven community for coming out to cheer on the witches, support Helping Mamas, and join in a little Halloween fun! 🧹 See you next year, witches! 🔮 #WitchesRide #BrookhavenGA #HelpingMamas #MomsOfBrookhaven #HalloweenParade #golfcartparade

🎃 The spooky truth? What's keeping parents up at night usually isn't under the bed. It's figuring out how to make the budget stretch until payday. It's covering groceries, child care, and household essentials when there's little room for the unexpected. Those worries aren't part of Halloween. They're everyday realities for many families. Families experiencing diaper insecurity are more likely to struggle with affording food, paying bills, and navigating child care challenges. Through our network of partner agencies, Helping Mamas helps provide diapers, period products, and other essentials that help families weather life's scary moments. 🩷

A diaper pack has quite the journey. It starts in a donor’s cart, lands at our warehouse, gets picked out by a partner agency, and ends up in the hands of a mama who needed it today. No detour, no middleman, just a very well-traveled box of diapers. 🩷 Link in bio to donate.

Keeping a family together rarely comes down to one big thing. @familiesfirstatl sees that every day, and what they shared with us is about the small things: the clothing, hygiene products, and basics that a parent with no steady income cannot easily replace. Through our partner agency model, they bring those items back from our warehouse to the families they serve, and the relief goes well beyond the items themselves. That relief is made possible by every donor who gives to Helping Mamas Atlanta. 🩷

Today is the day! Diaper Day is happening right now in Norcross, and we’d love to see you there. From 10:00 AM to 1:00 PM, Helping Mamas Atlanta and Four Corners Primary Care Centers are offering free diapers, resources, and community at 5300 Oakbrook Parkway, Building 100, Suite 130. Diapers are available while supplies last

Last week we hosted our quarterly surplus event, and it is one of our favorite days in the warehouse. 🩷 We opened our doors to some of our partner agencies and invited them to come shop for the items they need to serve their clients. Our partners are on the frontlines of this community every single day. Our job is to make sure they never have to worry about supplies. When we take that off their plate, they can focus on what matters most: the families in front of them.

Diaper Day is coming to Norcross, Georgia, and we are so excited to be part of it! On Friday, October 23 from 10:00 AM to 1:00 PM, Helping Mamas Atlanta is teaming up with Four Corners Primary Care Centers at 5300 Oakbrook Parkway, Building 100, Suite 130 in Norcross for a day of free diapers, resources, and community for local families. While supplies last.

We do not do galas. We do Team Challenge. 🩷 And this year, our community showed us exactly why this is our biggest fundraiser of the year. From the teams who competed to the donors who cheered them on, the support we felt throughout this campaign was something we will not forget. Thank you to every team, every donor, and every person who shared a link or dropped off a donation. You made this year’s Team Challenge a success we are still celebrating. We are already looking forward to making next year even bigger.

THAT’S A WRAP ON TEAM CHALLENGE! The final numbers are in, and what a run it’s been! From friendly rivalries and creative diaper drives to online donations and teams making their moves on the leaderboard, you showed up and made every donation count. A huge thank-you to everyone who donated, shared a post, rallied coworkers, challenged a friend, or helped spread the word. You were a part of this team effort, and we couldn’t have done it without you! 🏆 THE FINAL SCORE 237,847 diapers collected $30,788 funds raised Our Corporate Team Leaders: 1. Peach State Health Plan 2. Primrose Schools 3. The Home Depot - Supply Chain & Store Experience Product Management Our Community Team Leaders: 1. Birmingham United Methodist Church 2. Brookhaven Christian Church 3. Atlanta District 1 - Councilman Winston Our Small Business Team Leaders: 1. Team Suzuki 2. Clean Seat Momma 3. Pediatric Associates of Lawrenceville Congratulations to our league winners and every team that competed, collected, and helped move the score. Whether you finished at the top or made a big impact behind the scenes, you helped make this challenge count. Thank you to everyone who made this possible!

October is Domestic Violence Awareness Month, and we’re speaking up about what too many families face in silence. One in three women experiences domestic violence. Many are mothers forced to make an impossible choice: safety or stability. When moms flee abusive situations, they often take only what they can carry. That means leaving behind diapers, wipes, and essentials their children need. Our partners understand this. Access to diapers and hygiene products means mothers can focus on safety and healing instead of choosing between essentials and survival. Basic needs are not luxuries. When families have access to diapers, period supplies, and hygiene items, they rebuild with dignity and stability during crisis. Together, we can help survivors begin again with the essentials every family deserves. If you or someone you know needs support, reach out to local domestic violence resources in your community. 💗

We’re so grateful to Arnall Golden Gregory for hosting a kit-making event at their office. Your team assembled kits that will directly serve families in our community who need access to essentials. When companies invest their space and their people’s time into community work, it sends a message about what you value. Your people got to build something meaningful together while making a real difference for families. Thank you for partnering with us. 💗

@fpcmarietta is doing incredible work through Pantry on Church, their weekly food distribution serving around 300 families each week. We just delivered essentials to serve 350 individuals: 3,000 period products and 17,500 diapers. Families experiencing food insecurity often face an impossible choice: spend money on food or spend it on diapers. Research shows families with diaper insecurity are nearly four times more likely to experience food insecurity. When First Presbyterian can offer both food and essentials in one place, they're removing that impossible choice. They're meeting families where they are and giving them what they actually need to survive. Thank you, First Presbyterian!

Meet Rainbow Village, a vital partner in Helping Mamas' work to support families experiencing housing instability. Rainbow Village's ASPIRE program provides residential support for families navigating one of life's hardest moments. Helping Mamas is partnering with them to provide essential items as families enter and exit the program. When families arrive, overwhelmed and uncertain, these essentials send a clear message: you're supported. You belong here. When families leave, stepping into independence, these items provide stability in those critical first months. Meeting basic needs isn't just about survival. It's about building trust, confidence, and a foundation strong enough to grow. Our first delivery will impact 10 families, with many more to come.

Thank you to Global Payments for your donation and for volunteering with us!! 💕 Their team assembled period and postpartum kits and essential clothing bundles that will reach families who need support. When companies invest both resources and people in community work, they change what's possible. We're grateful for partners who understand that both matter.

September was full of purpose at Helping Mamas Atlanta, and we have incredible volunteers to thank. Thank you to Direct TV for showing up and showing out. To Grady Memorial Hospital for your commitment to our mission. To our Second Saturday volunteers who give reliably, month after month. To Sisterhood Circle of Service, Iglesia de Georgia, and Roswell Care Service League for your partnership. And to every individual who walked through our warehouse doors and got to work. You made September possible. You made diaper access possible for families in Atlanta. We're grateful. 💗

There's something special that happens when our warehouse fills with volunteers. The energy shifts. The work moves faster. The mission feels alive. Our Atlanta warehouse doesn't feel right without you. Volunteers are the heartbeat of Helping Mamas. You show up, you get your hands dirty, you connect directly to the families we serve. You make this work possible. Want to bring your group and volunteer with us? Visit: https://f.mtr.cool/htgglbv8cg

A huge thank you to Publicis for hosting a kit-making event at their office and bringing their team together for Helping Mamas Atlanta. Your team assembled 148 kits. One hundred forty-eight collections of essentials that will reach families throughout Atlanta who need access to hygiene items and supplies. You didn't just donate. You showed up, got involved, and made the work visible.

We are wrapping up Week 4 of our Team Challenge and the competition is HEATING up! 🔥 This Week's Corporate Leaders: 1. @peachstatehp 2. @homedepot 3. Roark Capital This Week's Community Leaders: 1. @birminghamumc 2. Diaper Genies 3. Moms of Dunwoody This Week's Small Business Leaders: 1. Suzuki Schools 2. @cleanseatmomma 3. @palpeds Let's keep the competition going! Donate to support your favorite team here: https://www.mightycause.com/event/atlanta-team-challenge-2026

This is the final week! Team Challenge is wrapping up, and we're calling on you to make your mark. We don't do galas. We do this. We ask our community to show up, get behind a team, and help us fund the work that matters. You can donate to our general fund or choose a team to support and help them cross the finish line first. The families we serve can't wait. Neither can we. Give here: https://f.mtr.cool/brrfm05zsf

Meet Kennedy at Clear Path Chiropractic, picking up donations from one of our community drop-off locations. Helping Mamas Atlanta works because our community shows up. We've partnered with businesses across the city so that donating is convenient for you. Drop off new diapers, wipes, bottles, pacifiers, and hygiene items at any of our partners during their hours. HELPING MAMAS WAREHOUSE Address: 2150 Northmont Parkway, Suite E, Duluth GA 30096 Hours: Monday–Friday, 9:30 AM–3:30 PM COMMUNITY DROP-OFF PARTNERS Baby Braithwaite (Atlanta) 3535 Northside Parkway Atlanta, GA 30327 (404) 869-8665 Hours: Tues–Sat, 10 AM–4 PM Accepts: new diapers, wipes, bottles, pacifiers, and baby hygiene items Clear Path Family Chiropractic (Suwanee) 1500 Peachtree Industrial Blvd, Suite 290 Suwanee, GA 30024 (678) 318-2431 Hours: Mon/Wed/Thurs, 9:30 AM–1 PM & 3–6:30 PM Cannon United Methodist Church (Snellville) 2424 Webb Gin House Rd Snellville, GA 30078 (770) 972-5463 Hours: Mon–Thurs, 9 AM–3 PM Congregation Dor Tamid (Johns Creek) 11165 Parsons Rd Johns Creek, GA 30097 (770) 623-8860 Hours: Mon–Fri, 9 AM–5 PM (Closes at 3 PM on Friday)

We were honored to welcome State Senator Adrienne White Carden to Helping Mamas Atlanta this month. Senator White Carden is visiting nonprofits across her district to understand how policy impacts families on the ground. When she walked through our warehouse, she saw firsthand how diaper insecurity affects real families here in Atlanta. These conversations matter. Elected leaders who take time to understand community needs are the ones who can help drive real change. We're grateful for Senator White Carden's commitment to listening. 💗

This past month, our Atlanta warehouse has been overflowing with generosity, and we want to celebrate the partners making it possible. Thank you to @dentaltlc for your donation of hygiene items and diapers. To @jlatlanta for stepping up for our community. To @sageofficial for the beautifully decorated and assembled period kits. To @sisterhoodcircleofservice for your donation of diapers. To @rotaryclubofsugarloaf for your commitment to diaper access. And to Healthy Smiles of Lawrenceville for the dental hygiene items that will be incorporated into our hygiene kits. Each donation represents families who will have access to essentials they deserve. Each organization represents what partnership looks like. We're grateful. 💗

Come with us as we pack an order for Babies Can't Wait, one of our partner agencies doing deep work in the greater Atlanta area. Through our partner advance order program, families don't have to wonder if we'll have what they need. Their agency calls ahead, we pull and pack, and they pick up from our warehouse. This particular order supports 10 families who will have access to the diapers and essentials their kids need. That's partnership. That's how we move the needle together.

We are wrapping up Week 3 of our Team Challenge and the competition is HEATING up! 🔥 This Week's Corporate Leaders: 1 The Home Depot - Supply Chain & Store Experience Product Management 2. Roark Capital 3. Boston Consulting Group This Week's Community Leaders: 1 Moms of Dunwoody 2. Grandmas Helping Mamas 3. Pampers with a Purpose This Week's Small Business Leaders: 1 Clean Seat Momma 2. Pediatric Associates of Lawrenceville 3. Team Suzuki Let's keep the competition going! Donate to support your favorite team here: https://f.mtr.cool/cjfb2mi356

This Child Passenger Safety Week, we're highlighting a gap that doesn't get enough attention: access to car seats. Motor vehicle crashes are a leading cause of death for children in the U.S., and the right car seat, properly installed, reduces the risk of death by 71% for infants and 54% for toddlers. But too many families in our communities are forced to choose between buying a car seat and buying food, diapers, or paying utilities. Car seat access should never be a luxury. Every child deserves to ride safely from day one. If you know a family struggling to afford a car seat, connect them with resources in your area. Safety matters. 💗 You can support safe ride here: https://f.mtr.cool/05f9b1s5yt

175 million. That is the number of diapers Georgia families with young children are going without every single year. Not nationally. Not globally. Right here in Georgia. 175 million times a baby needed a clean diaper and a family could not provide one. That number is staggering and it is the exact reason Helping Mamas exists. We cannot close a 175 million diaper gap alone but we can make a dent and we need your help to do it. This Diaper Need Awareness Week donate diapers, shop our wishlist, or give monetarily so we can keep working toward a Georgia where no baby goes without. All of September, we are running our 2026 Team Challenge event where businesses, community groups and corporate teams are competiting for good to collect the most diapers. You can choose a team to support this week! Let's close the gap: https://f.mtr.cool/3gn7wu581b

Let this one sink in. 78% of households experiencing diaper insecurity had at least one employed adult in the past year. Diaper need does not stop when a parent goes to work. It does not stop when someone is doing everything right. It does not care about effort or intention. It shows up anyway, in families where parents are clocking in every single day and still cannot make ends meet when it comes to the basics their baby needs. This is not a story about people who are not trying. This is a story about a gap that exists regardless of how hard you work. And it is a gap we can help close together. This Diaper Need Awareness Week we are calling on YOU to donate diapers, shop our wishlist, or give monetarily as part of our Team Challenge movement. Select your favorite team OR donate to our general fund to help combat diaper insecurity. Let's Fight Diaper Need Together: https://f.mtr.cool/fuxivfgk93

$4.5 billion. That is the estimated annual cost of diaper insecurity to U.S. society through increased healthcare spending and lost wages. 🩷 Here is what that actually means: When families cannot afford enough diapers, babies sit in dirty diapers longer, leading to rashes, infections, and more doctor visits. Parents miss work because most daycares require a fresh supply of diapers and will turn children away without them. Lost wages. Higher medical bills. A cycle that is incredibly hard to break. Diaper insecurity is not just a personal struggle. It is a community wide issue with a community wide cost. And the good news is that this community can work towards fighting it. We are currently in the middle of our 2026 Team Challenge, where during the month of September teams are competing for good to help fight diaper insecurity. This week for Diaper Need Awareness Week we are asking you to help support this mission by donating to our general fund OR select your favorite team to support. Every action moves us closer to a future where no family has to choose between diapers and dinner. Support our mission here: https://f.mtr.cool/9ntajnmy36

We are wrapping up Week 2 of our Team Challenge and the competition is HEATING up! 🔥 This Week's Corporate Leaders: 1 Roark Capital 2. The Home Depot - Supply Chain & Store Experience Product Management 3. ACBR This Week's Community Leaders: 1 Moms of Dunwoody 2. Grandmas Helping Mamas 3. Pampers with a Purpose This Week's Small Business Leaders: 1 Chan's Gentle Touch Postpartum Care 2. Mysterylex Visions Photography Let's keep the competition going! Donate to support your favorite team here: https://f.mtr.cool/cjfb2mi356

It is Diaper Need Awareness Week and we are not letting it pass quietly! 🩷 1 in 2 households with young children in Georgia face diaper insecurity. That means half of the families around you do not have enough resources to keep their baby clean, dry, and healthy. That number is staggering and it is exactly why Helping Mamas exists. For the month of September, we are running the Team Challenge, where local businesses, community groups, and corporate teams are competing for good to help us reach our goals! Our goal is 300,000 diapers and every single one counts. You can support our mission by donating to our general fund OR choose your favorite team to support! Donate, share, and help us make sure no baby in the greater Atlanta area goes without. You can donate here: https://f.mtr.cool/7rjabryktx

Today's not just about football. It's about Atlanta stepping up for families in our community who are facing diaper need. In honor of the University of Tennessee vs Georgia Tech kick-off today, we thought it would be fun to host a little friendly competition between our Atlanta and Knoxville Branch. We are calling on you to donate in honor of your team to support your local branch of Helping Mamas. We're tallying every gift made today to find our winner. Every dollar fights diaper insecurity. You can donate here: https://f.mtr.cool/54omz1pvuo

Meet Kennedy Martin. 🩷 She keeps every program running, every family connected, and every essential moving in the right direction. We are so lucky to have her on our team. Swipe to get to know her.

@baby2baby, we are absolutely blown away. 🩷 Their recent donation to Helping Mamas Atlanta included 115,000 diapers, 600 packs of wipes, 1,780 feeding supplies, 450 health and hygiene items, 192 toys, 144 bags, 10 car seats, and 10 strollers. That is over $52,000 worth of essentials headed directly to families in our community. Donations like this one change lives and we are so deeply grateful for Baby2Baby's continued generosity and belief in our mission. Thank you Baby2Baby Atlanta families are better because of you. 🩷

A sweet event with an even sweeter impact! 🎂💗 A huge thank you to our Board Chair, Jessica O’Sullivan, for hosting a fabulous Cake & Kits event! Moms from across Dunwoody gathered with their daughters for an afternoon of cake tasting, connection, and giving back. Together, they assembled 120 period kits and 80 baby hygiene kits for families served by Helping Mamas — turning a fun afternoon together into meaningful support for our community. We love seeing families come together to make a difference for other families. Thank you to everyone who joined us! 💕

Our office will be closed today, September 7th in observance of Labor Day. We will be back tomorrow, September 8th!

This is why we do what we do. 🩷 One of our Atlanta partner agencies shared this testimony about what our diaper distribution program means for the families they serve, and we had to pass it along. A guaranteed supply of diapers is not just practical relief. For this mama it was a mental health reset. It was the ability to stop worrying and start bonding. That is the ripple effect of every diaper donated and every dollar given to Helping Mamas Atlanta.

August brought some incredible teams through our doors and we are so grateful for every single one of them. 🩷 Thank you to Peach State Health Plans, Alogent, Blackbook, and Digital Envoy for bringing their teams to the Helping Mamas Atlanta warehouse this month and rolling up their sleeves to get to work. Every task completed by these volunteers means more essentials getting out the door and into the hands of families who need them most. This is what corporate community looks like and we are so thankful.

It's not too late to join the competition!!! 🏁 The 2026 Team Challenge officially kicked off September 1st but we are still accepting teams who are up for the challenge. If you need a little inspiration on how to make the most of it, look no further. Last year the Diaper Genies showed up, got creative, and rallied their community in the most incredible way. Hear from their team captain about how they did it and how you can do it too. Corporate teams, small businesses, and community groups all welcome. Register your team today at the link below and let's see what you've got. 🩷 https://f.mtr.cool/rl1e21vw7j

Let's gooooo. 🏁 Team Challenge 2026 is live and the competition is heating up. Teams are out here hustling to collect diapers and raise money for families across Georgia and we need you cheering them on. Check out the roster and support your favorite team. Every single dollar and every single diaper gets us closer to our goal. Ready. Set. Donate. 🩷 Support your team here: https://f.mtr.cool/6b81ps91ci

When Stellantis came to our warehouse, they came ready to work. A drive brought in 1,400 period supplies, and their hands helped assemble 201 complete kits! This is what partnership looks like: showing up, pitching in, and understanding that families in Atlanta deserve access to the basics.

Every baby deserves to be clean, dry, and healthy — yet 1 in 2 families in Georgia can’t afford enough diapers. This September, join our Annual Team Challenge and rally your coworkers, friends, or community group to help change that. When you form a team, you’re not just collecting diapers — you’re giving parents peace of mind, easing impossible choices, and helping children thrive. Our CEO, Jamie Lackey, is calling on YOU to step up. The need is rising, and our shelves are running low. But together, we can fill the warehouse and meet the growing need for thousands of families. 📅 Sign up now to lead your team into action. The challenge starts September 1. 👉🏻Sign Up Here: https://f.mtr.cool/pdrunfy7kd

A big thank you to Crawford & Boyle for stopping by Helping Mamas and presenting us with a generous $500 donation! Each month, attorneys at Crawford & Boyle select a local nonprofit to support, and we are so grateful to be chosen as this month’s recipient. Their gift will help us provide diapers and other essential items to families in our community. We appreciate Crawford & Boyle for investing in local organizations and helping us make a difference for families across Georgia. 💙

Atlanta's largest diaper drive needs your team. We're calling offices, small businesses, and community groups to join Team Challenge 2026. Compete to raise $1,500 or collect 4,000 diapers and help close Georgia's diaper gap. Registration is open now. Competition kicks off September 1st. Who's ready to bring it? Sign up here: https://f.mtr.cool/i4ts6f4wf8

See something on this list you can help with? 🩷 These are our most critical needs right now. Baby Clothing (All sizes), pacifiers, period products, wipes and adult & baby hygiene items. You can bring donations to our warehouse Monday through Friday from 9:30 AM to 3:30 PM at 2150 Northmont Parkway, Suite E, Duluth GA 30096, or shop our wishlist to send items directly to our warehouse. Thank you Atlanta for always showing up for our families. Shop our wishlist here: https://f.mtr.cool/lezbgvqjlz

We're saying goodbye to our summer student volunteer Kylie, and we're grateful for everything she brought to the team. Here's what she had to say about her experience. "I am so grateful for my time at Helping Mamas this summer. Before starting, I didn't fully realize the scale of the organization's impact or all that happened behind the scenes to support families in need. Getting to analyze the data and see just how many lives Helping Mamas is impacting was eye-opening. This experience gave me a much deeper appreciation for what it takes to run a non-profit and the dedication of the people behind it. I've learned so much this summer, and I'm thankful to have been able to contribute to such a meaningful organization!" If you're a student interested in volunteering this fall, we want to hear from you. Message us to learn more 🩷

It's time to rally, Atlanta. Team Challenge 2026 is here and we need your team. Workplace, faith group, club, friend group. Whatever you've got. We're aiming for 300,000 diapers this September and we can't do it without you. Your team can pledge $1,500 or collect 4,000 diapers. Registration is open now. Let's fill the warehouse 🩷 Register here: https://f.mtr.cool/ggzeewpmks

A decade of impact. A commitment to accountability. On National Nonprofit Day, we're celebrating what it means to do this work the right way. Since 2014, we've served so many families across Georgia and Tennessee. We're Candid Platinum rated, a National Diaper Bank Network member, and an Alliance for Period Supplies partner. These aren't just titles. They're proof of our dedication to transparency, integrity, and relentless work to end diaper and period poverty. Thank you for trusting us to show up for families in your community.

What a special day between the hedges! ❤️🖤 Helping Mamas was honored to join the Kirby Smart Family Foundation at Sanford Stadium for its annual giving day and to be surrounded by so many incredible organizations working to strengthen communities across Georgia. We are incredibly grateful to receive a $10,000 Red Zone Award from the Foundation! This generous support will help Helping Mamas provide car seats and pack-n-plays to families who need safe options for their babies to sleep and travel. In 2026 alone, the Kirby Smart Family Foundation awarded more than $300,000 to nonprofits across Georgia. We are so thankful to Kirby and Mary Beth Smart and the entire Foundation for investing in organizations serving children and families throughout our state. And an extra highlight of the day was getting to celebrate alongside our friends at the Athens Area Diaper Bank, another grant recipient. We love seeing diaper need recognized and supported across Georgia! Thank you, Kirby Smart Family Foundation, for being champions for Georgia families—and for supporting Helping Mamas as we work to ensure more babies have the essentials they need to be safe and healthy. ❤️ #HelpingMamas #KirbySmartFamilyFoundation #GoDawgs #GeorgiaBulldogs #SafeSleep

The heat is on. Are you in? Team Challenge is live. We're inviting your office, small business, or community group to compete for a cause: helping families access diapers. Here's what you need to know: - Registration is open now - Three leagues (even more winners) - Goal: $1,500 or 4,000 diapers per team - Competition runs September 1–October 2 Every dollar and diaper collected helps close Georgia's diaper gap. Who's ready to compete? Sign up here: https://f.mtr.cool/tactgxoqiw

This is what community support makes possible. 🩷 Because of the incredible generosity of our donors and volunteers, Helping Mamas Atlanta had the surplus to invite partner agencies like Fulton County WIC to come to our warehouse and stock up ahead of the fall and winter season. When our shelves are full, our partners can serve their clients with confidence, trust, and zero hesitation. That is the ripple effect of every diaper donated, every dollar given, and every hour volunteered. Thank you for making moments like this one possible.

July brought some incredible donations our way and we want to make sure these organizations get the recognition they deserve. 🩷 Thank you to Koch Orthodontics for donating backpacks that are headed to our partner agencies for kids heading back to school this fall. And a huge thank you to Gwinnett, Newton, Rockdale Health District for their generous donation of postpartum items for the mamas we serve. Every single item makes a difference and we are so grateful for both of these incredible organizations for thinking of us.

Georgia's biggest diaper drive of the year is almost here and we need your team on the starting line. 🏁 The Helping Mamas Team Challenge kicks off September 1st and registration is open right now. This year we are racing to 100 teams across three leagues, corporate, small business, and community and civic groups, all competing to raise $1,500 or collect 4,000 diapers. But let's be real. This is a competition and we know Atlanta shows up. Every diaper collected and every dollar raised goes directly to babies and families in our community who need it most. Rally your crew, pick your league, and register today at the link below🩷 🔗: https://f.mtr.cool/njhgsdhcov

Kimberly-Clark, thank you does not even begin to cover it. 🩷 Your continued investment in Helping Mamas through a $20,000 grant for diapers and wipes and the volunteer time of your employees means more than words can say. Every diaper, every wipe, and every hour your team gives goes directly to a family in our community who needs it. We are so grateful for this partnership and for the way you continue to show up for our mission year after year.

Think you have what it takes? 🏁 Our annual Team Challenge kicks off September 1st and we are coming in with a whole new look this year. Three leagues. One goal. Corporate teams, small businesses, and community and civic groups each get their own lane to compete in. Every team is challenged to raise $1,500 or collect at least 4,000 diapers, but our Atlanta goal is 100 teams, $50,000, and over 300,000 diapers. Yes, really. The staff has been training and we are ready. The question is, are you? Link below to register your team now. 🩷 All the Details: 1. Registration is open now until August 31st. 2. The challenge kicks off on September 1st and ends October 2nd 3. Winners will be announced once all donations have been collected and counted. 4. Register here: https://f.mtr.cool/ovxlxvbfve

Your child's outgrown clothes have a whole second chapter ahead of them. 🤍 All clothing donations come in, get sorted by our incredible volunteers by size and season, and get packaged into bags just like these. Each bag includes jammies and outfits with a full week's worth of clothing because not every family has access to a washer and dryer. We ask that all donations be in great condition with no holes or stains so every child receives something they can feel good in. That matters to us.

This is what partnership looks like. 4 Corners came through our Atlanta warehouse this week to stock up for their distribution event, and Cedric made sure every box found its place. Diapers, hygiene items, baby essentials, everything families need, loaded and ready to go. Our partners do the work. We make sure they're equipped. That's how it works. 🩷

Family stability isn't a luxury. It's the foundation that shapes everything else. In Atlanta, the data is clear: nearly 1 in 3 children are growing up in single-parent households, many navigating education gaps and economic instability at the same time. These aren't just statistics. They're the kids sitting in classrooms across our community right now. We partner with agencies who are already serving these families. Our role is to make sure those agencies have the supplies and support they need to help. None of this work happens without community backing like yours. 🩷

The race to 100 teams starts now!!! 🏃🏽💨 The Helping Mamas Team Challenge is back and bigger than ever! From September 1 through October 2, corporate teams, small businesses, and community groups will rally together to support families who need diapers most. And we are calling on you!! We are challenging each team to raise $1,500 or collect 4,000 diapers. Are you up for the challenge? Sign up at the link in our bio

Did you know you can make an impact without ever stepping foot in the warehouse? Kits are one of the most flexible ways to support Helping Mamas Atlanta, and you can build them from home, with friends, or as a group. From Basic Needs Kits for families in crisis to Period Kits, Baby Hygiene Kits, Mom Appreciation Kits, and more, there is something every person can put together. Swipe through to find the kit that feels right for you, then head to the link in our bio to get started.

Donation drop-offs are back open at our new Atlanta warehouse, and we've got five convenient locations across the area. Swipe through to see what we accept, what we can't take, and where to bring your items. Drop-off locations and hours: Helping Mamas Warehouse, 2150 Northmont Parkway Suite E, Duluth GA 30096 — Mon through Fri, 9:30 AM to 3:30 PM Baby Braithwaite, 3535 Northside Parkway, Atlanta GA 30327 — Tues through Sat, 10:00 AM to 4:00 PM *accepts diapers, wipes, bottles, hygiene items, and formula only* Clear Path Family Chiropractic, 1500 Peachtree Industrial Blvd Suite 290, Suwanee GA 30024 — Mon, Wed, and Thur, 9:30 AM to 1:00 PM and 3:00 PM to 6:30 PM Cannon United Methodist Church, 2424 Webb Gin House Rd., Snellville GA 30078 — Mon through Thur, 9:00 AM to 3:00 PM Congregation Dor Tamid, 11165 Parsons Rd, Johns Creek GA 30097 — Mon through Thur 9:00 AM to 5:00 PM, Fri 9:00 AM to 3:00 PM

A new address, the same community showing up for families in need. Helping Mamas Atlanta has moved warehouses and we're ready to receive donations at our new warehouse starting today. Swing by Monday through Friday, 9:30 AM to 3:30 PM.

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