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Georgia candidates spent more than $100 million on TV ads ahead of Tuesday's primary. With several races heading to a ru
Canopy AtlantaMay 22, 2026

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Georgia candidates spent more than $100 million on TV ads ahead of Tuesday's primary.

With several races heading to a runoff, the ads aren't done yet.⁠ ⁠ Before the next wave hits, it's worth understanding what political advertisers are actually trying to accomplish, and whether any of it works. Canopy Atlanta Fellow Jack Rose dug into the frustration voters feel about political ads, and what the research says about why campaigns keep running them anyway.⁠ ⁠ ✍️ Jack Rose⁠ 🎨 Khoa Tran⁠ ⁠ Read it at the link in bio.
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